Thursday, October 23, 2008

Joe The PlumberBummer

John McCain is still trying so hard to spin "Joe the Plumber" into something people can latch onto. Since Massachusetts is blue (and proud to be) I don't get to see a lot of the National ads that go around the country. So I like to youtube them to see what the swing states are seeing.



The ad is a sorry attempt at trying to make people fall for this Joe the Plumber bit. Probably because the "Joe the plumber" McCain tried to rally his party around is actually named Sam, is not a plumber, owes over a grand in back taxes, and would actually benefit from Obamas tax plan. Quite the Champion for your party, you ol' Maverick.

Not to mention the Ad makes ZERO sense! Are all these people making over 250K per year? And if so- we are supposed to leave them alone and give them tax breaks but tax to death people making less. And that system has done what for our Economy? Oh...right...NOTHING. All this "I am Joe the Plumber" stuff cracks me up- yeah...we are all Joe the Plumber- because none of us are Joes or Plumbers. Sweet!

It fascinates me that anyone from the middle class is going with McCain on this issue (and that anyone is even leaning McCain after the 8 year shit storm we have been in). Or that McCain would make such a huge blunder in rallying his party- almost as big a blunder as choosing a witless wonder as his running mate. And why do all these people have a TWANG? Is there a McCain supporter in the house that does NOT sound like Jeff Foxworthy?

These are not solutions, they are not smart choices, and they are not good ideas.

They are marketing and Advertising 101. The GOP pushes a fear based message to gain support. It is the same thing the WBush Administration started doing after 9/11. If they cannot sell you on it they make you afraid of it.

Don't get me wrong- It's REALLY productive marketing. You have to admit, it works. The Dem's have pushed a message of change, hope and progress. To me, that is a better message but much harder to get people on board with.

A true leader will rally people behind them through inspiration and ideals. Not through bullying and fear-tactics. Obama was 10pts ahead this morning. I'm holding my breath till NOV4 (GET OUT THE VOTE!!!!)

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